Shandong Weiqiao Pioneering Group Company Limited is located at the southern end of Lubei plain, closely adjoining Jinan airport, Qingdao port, Qingdao-Jinan Railway, Jinan-Qingdao Expressway, and on the brink of the Yellow River. With 12 production bases, the company is a super-large enterprise which integrates spinning and weaving, dyeing and finishing, garment and home textile and thermal power. Since 2012, the company has been listed in the World’s Top 500 for 10 years. The “Weiqiao”brand was selected into the ranking list of the 500 Most Valuable Brands in China for 18 consecutive years. It has been selected as one of the world's top 500 brands for two consecutive years.Hu Jintao, Wu Bangguo, Wen Jiabao, Yu Zhengsheng, Wu Guanzheng, Zhang Gaoli, Chi Haotian, Liu Yandong, Li Jianguo and other leaders respectively visited the group and fully affirmed and highly appraised the development performance of the enterprise.
Weiqiao Pioneering Group has been awarded ‘National May 1 labor medal’ in 1997, ‘National advanced unit in building of spiritual civilization’ in 1999,‘National advanced Party organization at primary level’ in 2006,‘Home for national working models’ in 2010, ‘National advanced group of textile industry system’ for many times, national advanced unit of textile harmonious enterprise construction in 2006, Chinese ten brand cultural textile enterprise in 2010, national textile industry industrialized & informationized fusion model enterprise in 2011, and national textile industry advanced party construction demonstration enterprise in 2013.
In 1992, the Sino-foreign joint venture was established, which laid a foundation for its rapid development.
In 1990, 32 million Yuan was invested to build a 30,000 spindle cotton mill.
In 1989, the enterprise self-raised more than 10 million Yuan and began to build a spinning factory with 16,000 spindle.
In 1988, the enterprise was approved by the Ministry of Commerce to be "National Level 2 Enterprise".
In 1986, the whole factory workers raised 890 thousand Yuan to build a towel factory with an annual output of 5 million pieces.
In 1985, after the peanut oil project was launched, the annual profit and tax exceeded 2 million Yuan, and the enterprise developed into the largest oil processing enterprise in China.
In 1984, the director responsibility system was implemented in the county firstly. The factory was renamed Zouping County the fifth oil and cotton factory.
In 1981, Zhang Shiping served as the director of Zouping County Weiqiao oil and cotton processing factory, and implemented contract system of management.